19 August 2009 | This week's most refreshing new business ideas

Springwise newsletter  New business ideas for entrepreneurial minds

upmygame Coaches provide athletes with frame-by-frame tips
Education / Lifestyle & leisure

Critiquing takes place via short videos uploaded by athletes: frame-
by-frame playback allows for precise commentary in the form of
diagrams and text.

soakmedia Free water for London commuters with on-bottle ads
Marketing & advertising / Non-profit, social cause

Summertime is filled with opportunities for brands to show they care,
whether by helping consumers find a place to change at the beach
or by giving them a little cooling refreshment during a heat wave.

culturelabel Online catalogue for museum & gallery products
Retail / Style & design

Long gone are the days of boring mugs and faded postcards, as
museums and other cultural institutions have become increasingly
savvy retailers.

designyourdorm 3-D tool helps students decorate dorm rooms
Homes & housing / Retail

DesignYourDorm is a web-based interior design tool that allows
college students to customize their dorm room interiors and
purchase what they need online.

autolib In Paris, a citywide scheme to share electric cars
Transportation / Government

Buoyed by the success of its bike-sharing effort, the city is now
apparently planning another ambitious initiative -- this time
involving electric cars.

wokai Donation-microloan hybrid helps rural Chinese
Non-profit, social cause

Wokai aims to do for China what Kiva has been doing for other parts
of the world. It developed a hybrid model that combines traditional
donations with the benefits of microloans.

burneycards Greeting cards designed for sharing burned CDs
Style & design

Created by Dutch firm Schmeitz+Freitag, the Burney CD Card
provides content-sharing consumers with a giftable alternative
to download links and plastic jewel cases.

icecreamists Absinthe-laced ice cream cocktail for men
Food & beverage

The Icecreamists' concoction is deemed so potent that sales are
limited to one per customer, although at GBP 11.99 customers
might prefer to split one with a special friend.

myfashionplate Online wardrobe management for fashionistas
Fashion & beauty / Life hacks

For truly dedicated fashionistas with more clothes than their
closets can handle, keeping track of individual items and
accessories can be a challenge.

allyoucanjet On JetBlue, a month of unlimited travel for $599
Tourism & travel / Marketing & advertising

Much akin to an all-you-can-eat buffet or an all-you-can-read digital
magazine subscription, New York-based airline JetBlue now offers
customers a month of unlimited travel for USD 599.

uowines Spanish wine for gay men
Food & beverage

We've already seen a banking service, a wedding boutique and a
travel website aimed at gay consumers; now there are wine brands
targeting gays as well.

pocketsmith Financial calendar predicts next month's bank balance
Financial services / Life hacks

Diving right into the ugly details, users can pick any given date and
receive a predicted bank balance for that day. So there's no more
wondering what will be left one week before (or after) Christmas.

Our next issue will arrive in your inbox on 26 August 2009. In the meantime, please
check out our daily posts, subscribe to our RSS feed or follow us on Twitter.

Warm regards,

Liesbeth den Toom
Senior Editor

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